3 July 2020

1 min read

Figaro DigiPlus Awards 2020

Figaro DigiPlus Awards 2020

Figaro Olive Oil has been nominated in the Food & Drink category at the India DigiPlus Awards 2020. The digital campaign showed how olive oil can be used for cooking any type of cuisine, especially local Indian delicacies. To prove it, they asked Grandmothers & mothers across India to try it, and their positive responses spoke for itself!

Traditional Indian cooking is a legacy that gets passed on from one generation to another, the challenge for olive oil, even with its bucket full of benefits, is to be compatible with Indian recipes without compromising its original taste. We have organized a food tasting session where they invited grandmothers from all four corners of India to review traditional delicacies cooked with a twist.

Watch Indian food experts go down the memory lane with the uncompromising recipes by the new generation and FIGARO.

Watch the campaign video here: http://ow.ly/aHda50yf9lH