Self-regulation implementing stringent quality parameters for our olive oils than those required by law
Transparent labelling, including harvesting, production and best by dates
Using dark bottles to safeguard the quality of our oils
Checking every olive crop, acquiring the quality oils independently of their origin
Traceability programme, certified by third parties
Consumer taste profile
We select oils in accordance with the unique taste preferences of our consumers worldwide, based on global sensorial analysis. Our in-depth knowledge has been built on years of tradition and honed by experts. Experts who use their artistry to combine olives from different regions to create perfectly balanced blends.
Creating exceptional products
We mainly purchase our oils from Spain, Italy, Portugal, Greece, Peru and Argentina. Our masterblenders develop oils based on unique consumer taste profiles from around the world. We know, for example, that people who live in Northern Italy prefer their oils to be rich, peppery and fruity, while American consumers prefer a light and delicate balance.
Communicating clearly and honestly
We communicate where we source our oil, clearly and honestly, so our customers always know exactly where their olive oil has come from. We work with institutions, associations, farmers, scientists and regulators to promote best practice. We enjoy talking about where our products have come from and how they’re made. We are an organisation that has many great stories to tell and makes sure olive oil has the cultural and heritage value it so richly deserves.
Delivering freshness and quality all year-round
Weather and harvest conditions aren’t the only things that can affect the quality of olives grown for olive oil. Another important factor that farmers must consider is the soil, which can influence the quality and flavour of the fruit. Deoleo collaborates closely with farmers to ensure that all olives are grown in high quality soil and that the vegetal ground cover is preserved to ensure a healthy growing environment.
When transporting our oils, we consider every detail, including climate. Temperature variations and/or heat can affect the quality of olive oil. That’s why, at different moments throughout the year, we ship our oils, using thermal insulation in containers in order to preserve the olive oil’s qualities during shelf life.
We ensure that the quality of our oils is preserved throughout the process: storing over 5 million litres of extra virgin olive oil in stainless steel tanks with a controlled and stable temperature in inerted tanks. This process assists in preserving the organoleptic characteristics, while preserving the polyphenols and maintaining the original aromas of the oil.
Our expertise and artistry in selecting the right oils and blending them to match differing customer taste profiles has won recognition across the world. We have won over 115 awards for our oils in recent years, but we do not rest on our laurels. We know that there is still much to do on our own journey to raise the bar in quality and sustainability.